Promotion With Style — Using Screen Printing to Create Custom Wearables for Promotional Purposes


Customized apparel online

For most businesses, building the brand and creating a favorable impression on people is the top priority. All over the world, businesses spend a lot of money to create brand awareness, to spread brand loyalty and to infuse their customers with a feeling of fulfillment. The use of promotional material as gifts or giveaways has proven to be a successful method in increasing customers satisfaction over time, and one of the best ways to achieve better results is through the use of custom apparel products.

Custom wearables make a lot of sense when it comes to promotional products. Instead of things that take up space and do not serve any purpose, you are providing your customers with something they can actually use. This is a practice, useful product that they would always associate with your brand while they are using it, and the apparel would also market your brand to other people. This is a win-win situation for any business, and if you have been considering the use of customized apparel to promote your brand, screen printing can be of particular use.

More than 90% of the American population has a favorite t-shirt and on average, everyone owns more than 25. This makes it a wonderful choice when it comes to customized apparel for branding purposes. What you need is to be able to custom design and print apparel in bulk amounts, even in short notice situations, so that you have enough supply at hand to meet any kind of demand as it arises. While there are several ways to accomplish this, screen printing is one of the best, most cost-effective solutions.

What Screen Printing Can Do For You

In general, it has been seen that 80-95% people remember those brands that provide them with a custom shirt. To jump onto this bandwagon and further your business interests, you need the right process to design, create and print your own custom apparel, and screen printing can be a great choice. It is a process through which a blocking stencil is used to block the flow of ink, which is applied through a screen or mesh. The inks used a special and dry quickly, making the overall process fast, simple and something that can easily be automated.

If you are looking for ways to create popular custom apparel, screen printing can easily be your best bet. The technique uses durable paints and the process makes the finished product extremely easy to use and maintain for many years. Once a template has been created for your design, it can be used repeatedly for newer batches, thereby cutting down further on production times. Most professional screen printing and embroidery companies now use machines for their work, which means an even shorter turnaround time and better accuracy and performance. Last but not the least, screen printing is one of the most economical ways of achieving quality results, and as many businesses find, the returns far outweigh the costs.

When you have hit upon the right apparel design to further your brand interests, get in touch with a screen printing company and you should be well on your way to making a lasting impression.


Leave a Reply